Each plan includes a monthly Wallet Credit that covers communication and AI processing costs — including SMS (A2P compliant), phone calls, voicemail drops, email sending, and AI features.

When you send messages, make calls, use email, or trigger AI features, the cost is deducted from your included Wallet Credit.

Higher-tier plans receive lower carrier and AI rates, which is why they include more usage per month.
Most agents never exceed their included usage.

If you exceed your included Wallet Credit, additional usage is billed automatically at standard carrier and AI processing rates.
There are:
• No surprise charges
 • No penalties
 • No plan interruptions
You simply continue operating as normal, and only pay for the additional usage you actually consume.
You can view detailed usage rates at any time on our Transparent Usage Pricing page.

A message is counted as a standard SMS segment, which is up to 160 characters of plain text. If a message exceeds 160 characters, it may be split into multiple segments. Certain special characters or emojis can also reduce the character limit per segment. Most standard text messages fall within a single segment.

Yes, we offer an embedded app within the Follow Up Boss sidebar for easy access to many our features as well as the enabled drip texting within action plans! Most of our features run through FUB notes and then SMS gets converted to show as marketing text messages in FUB.

Not using Follow Up Boss? No problem, we suggest the Platform plan for access to additional features however you can still use the Messaging Plan for some of the functions.

There is one subscription fee for Leadengage for each master Follow Up Boss account. Your Leadengage account covers all users within your Follow Up Boss account, whether it's one or fifty users (or more). Once enabled for one user, all users have access to the Leadengage widget and drip texting in action plan ability in FUB. You will pay additional for going over your usage limits if your team is very active in messaging. Each plan with texting includes a complimentary credit to the wallet balance every month to cover some usage. We have additional plans with lower usage fees and more credit coverage, or you can pay for usage as you go. Visit leadengage.com/pricinglc for usage costs and complimentary credit amounts.

We recommend only the team owner and admin/operations manager have access to the Leadengage Platform and optional mobile app as all leads, billing, and communication can be viewed.

Leadengage works within Follow Up Boss by adding an additional code to a note within action plans.

For example, the command code and message

[SMS] Hi %contact_first_name% This is %agent_first_name% with %company_name%. I was just notified you registered on our website and I would love to help! Are you currently in the market or just browsing? If you'd rather not be texted, reply stop.

would send a text through your Leadengage number pulling in the merge field data with the [SMS] removed. New texts on days 2 and beyond in the action plan with code [SMS] will send around 9 am

Leadengage also offers timed drip texts through action plans with commands that include 15 minute, 1 hour, and 2 hour delays and texts sent around 9 am, 11 am, 1 pm, 3 pm, 5 pm, and 7 pm. Make sure to use the exact commands we provide, you can see a longer list and full guide at leadengage.com/help

Follow Up Boss action plans drops the note onto the lead at 5 PM of your local time and sends to our system. Leadengage then sends action plan texts with bracket commands (i.e. [SMS]) between 9 am - 8 pm of your local time zone Monday through Friday, and 11:30 am to 5 pm on Saturday and Sunday. Texts scheduled for after those times on any given day will be send the following day at 9 am. We also hold action plan texts on the following holidays Easter, Thanksgiving, Christmas Eve, Christmas, New Year's Eve, and New Year's Day and will deliver the text the day after the holiday.

Any manual texts you send yourself without a delay (not through the action plan) or in action plans without brackets (i.e. SMS) will send instantly without regard to the holiday or time of day.

Leadengage currently allows one action plan text per day per lead. We also suggest spacing at least one day between most texts, if there is an action plan text held from the evening or day before the 2nd text in line will be skipped.

Social Messages to FUB

At this time Leadengage can connect to one Facebook Page and the primary business Instagram page that is connected to the Facebook page as well as one Google Business Profile. We are working on increasing that limit for message connections. These messages will be pushed into your Follow Up Boss profile and default to the account owner. You can also reply to the messages in FUB through our Leadengage widget or the mobile shortcuts in notes. You can use the tags we send to set automations if you'd like to automatically assign these message leads to another user. At this time we do not support messages to FUB from personal social media profiles.

Social Planner (Add-On for Messaging & Automation, Included with Platform)

You can connect multiple profiles, pages, groups for each source. Send posts immediately to multiple places or schedule for the future.

Supported Profiles: Facebook Business Page & Reels. Google My Business (limited to GMBs with 10 locations or less). Linked-In Pages and Profiles. Instagram Professional Accounts including Posts, Stories, and Reels. TikTok personal profiles (business accounts coming soon). Both Instagram and Facebook also allow you to add the initial follow up comment which is great for initiating engagement.

There is no limit to the number of sites you can place either the Standard Chat Widget (included in all accounts) or the Engagement Widget (Add-on) on. The Engagement Widget is limited to 5 custom pop-up welcome messages, which we can customize by url.

Not by default. We want you to be in control of the conversation. You can set up your own action plans for drip texting, use our templates as a guide, or use Kee Technology Solutions for your initial automation and action plan set up. After that, you are in control of monitoring replies and choosing your responses.

Update 2025: We now offer Conversation AI for an additional fee that can respond to incoming messages.